Trigger Rules

What Are Trigger Rules?

Trigger rules determine when a gift is added to the customer's cart. CartSprinkle offers two types of triggers:

1. Spend Threshold - Based on cart total amount
2. Product Trigger - Based on specific product in cart

Trigger Type 1: Spend Threshold

What Is It?

The gift is added when the customer's cart subtotal reaches or exceeds a specific dollar amount.

How It Works

• You set a minimum spend amount (e.g., $50)
• Customer adds products to cart
• When cart subtotal ≥ $50, gift is automatically added
• If cart total drops below $50, gift is automatically removed

Example

Best Use Cases

• ✅ Increase Average Order Value - Encourage customers to spend more
• ✅ Store-Wide Promotions - Any combination of products qualifies
• ✅ Holiday Sales - "Spend $100, get free gift wrapping"
• ✅ Free Shipping Alternative - Offer gift instead of/in addition to free shipping

How to Calculate Threshold

Step 1: Find your current average order value (AOV)

• Shopify Admin → Analytics → Reports → "Average Order Value"

Step 2: Set threshold 10-20% above your AOV

• If AOV = $50, set threshold to $55-$60
• If AOV = $100, set threshold to $110-$120

Important Notes

• 💵 Subtotal Only - Tax and shipping are NOT included in calculation
• 💳 Before Discounts - Threshold is checked against subtotal before discount codes
• 🌍 Currency - Threshold uses your store's default currency

Trigger Type 2: Product Trigger

What Is It?

The gift is added when a specific product (or variant) is added to the cart.

How It Works

• You select a specific "trigger product"
• Customer adds that exact product to cart
• Gift is automatically added immediately
• If product is removed, gift is removed

Example

Best Use Cases

• ✅ Move Specific Inventory - Promote slow-moving products
• ✅ Product Bundles - "Buy shampoo, get free conditioner"
• ✅ New Product Launch - Incentivize trying new items
• ✅ Complementary Products - "Buy phone, get free case"
• ✅ Upselling - Encourage purchase of premium items

Variants Support

If your trigger product has variants (size, color, etc.):

• Option A: Trigger on ANY variant of the product
• Option B: Trigger on SPECIFIC variant only (e.g., only "Red - Large")

Important Notes

• 🎯 Exact Match - Customer must add the exact product/variant you specified
• 🔢 Quantity - Adding multiple of the trigger product still only adds one gift
• 📦 Collections - Currently, triggers work per-product, not per-collection

Comparison Table

Which Trigger Should You Use?

Use Spend Threshold If:

• ✅ Your goal is to increase overall revenue
• ✅ You want a store-wide promotion
• ✅ You're running a seasonal sale (holidays, back-to-school)
• ✅ You want maximum customer eligibility

Use Product Trigger If:

• ✅ You need to move specific inventory
• ✅ You're launching a new product
• ✅ You want to create bundles that make sense together
• ✅ You're promoting a hero product

Can You Run Both at the Same Time?

Yes! You can have multiple promotions active simultaneously:

Advanced Strategies

Strategy 1: Tiered Spending

Run multiple spend threshold promotions at different levels:

• Spend $50 → Get Sticker Pack
• Spend $100 → Get Tote Bag
• Spend $200 → Get Premium Gift Set

Strategy 2: Product Family

Create complementary bundles:

• Buy Face Cream → Get Free Sample Set
• Buy Camera → Get Free Memory Card
• Buy Coffee Beans → Get Free Mug

Strategy 3: Seasonal Combos

Mix both triggers for seasonal campaigns:

• Black Friday: Spend $150 OR Buy Featured Item → Get Gift
• (Run 2 separate promotions with different gifts)

Testing Your Triggers

Always test in an incognito browser:

Testing Spend Threshold:

1. Add products slightly below threshold → No gift
2. Add more to exceed threshold → Gift appears
3. Remove items to drop below → Gift removed

Testing Product Trigger:

1. Add random products → No gift
2. Add trigger product → Gift appears
3. Remove trigger product → Gift removed

Need Help Choosing?

• Read Best Practices
• Creating Promotions Guide
• Contact Support - We can help you strategize!